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17 media executives elected to INMA Board of Directors
Posted By: INMA
Outgoing INMA President Yasmin Namini passes the gavel to incoming INMA President Mark Challinor at the association’s World Congress May 12 at The Times Centre in New York.
As INMA’s governing body, the Board of Directors is responsible for the strategy and direction of INMA worldwide.
Officers elected were: Mark Challinor, a long-time London and Liverpool newspaper executive who today is CEO of United Kingdom-based Media Futures Consultancy, was elected president for a two-year term.
Eduardo Garces, general manager of El Espectador in Colombia, was elected vice president. Yasmin Namini, most recently senior vice president/chief consumer officer of The New York Times, becomes immediate past president of INMA. Ross McPherson, managing director of McPherson Media Group in Shepparton, Australia, was re-elected to a three-year term as the association’s treasurer.
Challinor began his newspaper career at the Liverpool Echo in the United Kingdom before serving in various marketing and promotion capacities for Trinity Mirror and Associated Newspapers. He later was managing director of two mobile consultancies, Buzz Mobile Marketing and g8wave Ltd., before spearheading the mobile strategy for Telegraph Media Group. Today, he heads up the digital consultancy Media Futures. Challinor has served on the INMA Board of Directors since 2001.
About us
Media Futures Consultancy (MFC) was created by its CEO, Mark Challinor. The aim of the consultancy was to help global print media companies, drive new revenue opportunities from the traditional print to the new "print plus digital" world.
This consultancy service has now extended to agencies and advertisers, brands and bands, products and services across a range of sectors.
Based on Mark's 20+ years working at senior levels inside and around media companies and their environments, MFC's ethos is providing expert commercial advice around a customer first strategy.
This involves a focus on the shift of consumers to consuming media on many platforms with potentially many different mindsets, contexts and preferences depending on the time of day, location etc.
MFC simplifies the process and provides no nonsense, practical advice on how YOU can tackle a new future.
Areas of MFC's expertise may well include one or more of a range of hot topics for your organisation such as: mobile, tablets, cross platform synergies, advertising developments, data usage, sponsored content, advertiser and staff education, native advertising, culture change, technology acceleration and implications, future trends, social media, customer sharing and feedback...
This consultancy service has now extended to agencies and advertisers, brands and bands, products and services across a range of sectors.
Based on Mark's 20+ years working at senior levels inside and around media companies and their environments, MFC's ethos is providing expert commercial advice around a customer first strategy.
This involves a focus on the shift of consumers to consuming media on many platforms with potentially many different mindsets, contexts and preferences depending on the time of day, location etc.
MFC simplifies the process and provides no nonsense, practical advice on how YOU can tackle a new future.
Areas of MFC's expertise may well include one or more of a range of hot topics for your organisation such as: mobile, tablets, cross platform synergies, advertising developments, data usage, sponsored content, advertiser and staff education, native advertising, culture change, technology acceleration and implications, future trends, social media, customer sharing and feedback...
